At White Star Capital, we don't just invest in companies—we architect their global success. With offices across nine locations spanning North America, Europe, and Asia, our international platform transforms ambitious startups into global market leaders.
Our Global Expansion Track Record
Since 2014, we've guided founders through complex international expansions across continents, with concrete successes spanning three major regions:
🌏 Asia Market Penetration
- Mnubo (Canada): We brought this IoT analytics platform to Japan, facilitating key customer introductions that established their Asian presence
- Swing (South Korea): Supported their strategic launch into the Japanese market, leveraging our local networks and cultural expertise
🌍 European Market Entry
- Vention (Canada): Guided their European expansion by helping identify optimal facility locations in Germany for their manufacturing automation platform
- Sleek (Singapore): Orchestrated their expansion into the UK and other European markets, including the strategic acquisition of Ltd Companies
- TIER Mobility (Germany): Supported municipal RFP responses and market penetration strategies for the French market
🌎 North American Scaling
- FINN (Germany): Facilitated the opening of their New York office, providing market entry strategy and local network access
- Mindsay (France): Led the launch of their US operations, supporting this conversational AI platform's American market entry
Consider Dialogue Health Technologies, where we partnered from Series A through their landmark $100 million IPO on the Toronto Stock Exchange. Beyond capital, we helped shape their go-to-market strategy and international expansion blueprint, positioning them as Canada's leading telemedicine platform serving 2.8 million members across 50,000 organizations.
Our Asia expertise shines through investments like Flash Coffee, where we led their $15 million Series A and subsequent $50 million Series B. We supported their rapid expansion from 50 locations across Singapore, Thailand, and Indonesia to over 200 stores across five Asian markets, demonstrating our deep understanding of regional market dynamics and consumer behavior.
Strategic Market Entry Framework
Our global expansion methodology combines local market intelligence with proven scaling strategies, demonstrated through concrete portfolio successes:
Core Capabilities
- Regulatory Navigation: Deep expertise in compliance frameworks across key markets, from GDPR in Europe to data localization requirements in Asia
- Local Partnership Networks: Direct introductions to strategic partners, distributors, and key stakeholders—like facilitating Mnubo's customer connections in Japan and TIER Mobility's municipal relationships in France
- Facility and Operations Setup: Hands-on support for physical market entry, from FINN's New York office establishment to Vention's German facility location strategy
- Cultural Adaptation: Guidance on product localization, brand positioning, and go-to-market strategies tailored to regional preferences—proven through Swing's Japan launch and Mindsay's US operations
- Talent Acquisition: Leveraging our partnerships with top business schools (IESE, HBS, HEC, INSEAD) to source executive talent across global markets
Multi-Market Success Stories
Sleek exemplifies our systematic approach to international expansion. We co-led their $14 million Series A, enabling expansion from Singapore to Hong Kong, Australia, UK, and the Philippines. Our support included facilitating the strategic acquisition of Ltd Companies, a UK market leader that had incorporated over 450,000 companies, creating a holistic SME operating system for European entrepreneurs.
The numbers speak for themselves: Sleek now manages over 5,000 companies generating $700M in collective revenue, processing 1.4M bookkeeping transactions annually. This demonstrates how our global platform approach creates sustainable competitive advantages in new markets.
The White Star Advantage
Unlike traditional VCs, our multinational team of 50+ professionals brings firsthand experience of scaling companies across diverse regulatory environments, cultural contexts, and competitive landscapes.
Proven Global Success
We've successfully guided portfolio companies through:
- Asia-Pacific Expansion: From Singapore and Hong Kong to Japan, South Korea, and Southeast Asian markets
- European Market Entry: UK, Germany, France, and broader EU market penetration
- North American Scale: US and Canadian market strategies and execution
When you partner with White Star Capital, you're not just gaining an investor—you're accessing a global growth platform that has successfully guided companies from Series A through IPO across three continents. Our track record proves that with the right strategy and support, ambitious founders can truly build borderless businesses.
